Marketing Attribution is similarly an area that most business owners genuinely fail to grasp, either as a concept or its importance. Only half of firms carry out any form of attribution, but for those that do, it can help move marketing activities onto a new level. Marketing Attribution is the way in which a business assigns the value of a traffic source based on the value of the sales it produces.  So if

We're pleased to announce the launch of Tiger Milly. Our latest E-Commerce site which offers users 50's inspired women's clothing. Our design department have been busy and we're delighted with the way the site is looking. Highly stylised page designs which work well with their branding. This all helps in developing a striking and consistent look and feel which extends beyond their website and into the so

The new EU Cookie laws is in effect from the 26th of May. If you own or run a website it these laws affect you. Failure to comply can attract a fine of £500,000. Say Whaaat! The UK has signed up to an EU directive which aims to protect online privacy of consumers by making them aware of the information that is collected about them whilst using the internet. They have chosen to make it compulsory for webs

There are two kinds of people in the world: those who think there are two kinds of people in the world and those who don’t. In the social media world, there is a third group trapped between the plugged-in "Twitterati" and the shrinking group that remain unaware of it even existing. This middle group know social media is important: They see it permeating popular culture and recognise the impact it's

Google places has now been around for some time, always for free and an example of how Google is working towards “organising the worlds information”. The average Google user is also now very accustomed to integrated search results pages  being populated with this information (as well as images, videos, product listings etc) particularly when they are looking for products or services within a specific l