Internet marketing should not begin with the launch of your website but in the design of your site. A good site is not just about creating a good looking site but rather about turning visitors into paying customers. To maximise the success of your website you should bear in mind key elements of search engine marketing that you should be considered in the design of your site Easy to navigate One of the mos

One of the best ways to maximize the amount of internet traffic to a business website is to invest in search ads. Search ads are search engine results that are paid for placement on the search engine results page. Companies invest in paid search engine ads either when they are unable to rank for a desired search term organically or when they want their website to be listed for multiple listings on the searc

Just recently there have been numerous changes from Google. As well as the launch of the highly anticipated Google+, one of the main changes is Google Places. Due to a high number of complaints from third party sites such as Yelp and Trip Advisor, Google has now removed all reviews generated by these third party companies as they were unhappy with Google using their reviews without permission. Before Goog

First impressions count in life and online and it is very rare to have the opportunity to make a second impression, especially in the world of business. Google Remarketing is an online tool that gives you that chance and may just turn your online business around and it can all be done easily via the AdWords pay per click marketing platform. According to Google online businesses could be looking at a figure

Not a social 'know all'? It doesn't matter as surely you've heard about the Google +1 Button but what is it really all about and what does it mean for social marketing? Designed to bring more relevant information to users the +1 button is Google’s answer to the Facebook ‘Like’ button. By clicking the +1 button on a site, blog, article, organic or sponsored listing this will convey to all of tha